The Next Level – CUBE Bikes and the Raelert-Brothers cooperate for international success
Bicycle manufacturer CUBE enters into long-term cooperation with Raelert-Brothers - Andreas and Michael Raelert.
Waldershof/ Rostock, May 6, 2014
Just before the start of the season CUBE announces its cooperation with probably the most well known brothers in triathlon. In the next three years the bicycle manufacturer will support Andreas and Michael Raelert, the Raelert-Brothers.
Both parties euphorically start the cooperation: CUBE is proud about the decision of two of the world´s best triathletes to work together with the German bicycle manufacturer. “Working together with two of the world´s best triathletes from Germany is an absolute stroke of luck for us and confirmation of our know-how. We are confident that both sides will profit enormously from this close cooperation”, stated CUBE founder and owner Marcus Pürner. For CUBE not only information and findings derived from laboratory but also the close cooperation and direct feedback from professional athletes that directly influences the development of the bicycles is of high importance in order to get the maximum out of every bike.
Andreas and Michael Raelert consciously decided to work together with the German company: “We are thankful to have a strong partner like CUBE on our side who thanks to its experience unites Performance and Technology. We are sure that together with CUBE our aims for the future can be achieved.”
For the Raelert-Brothers having the best material is the foundation of their success. The CUBE Aerium as their competitive bike uncompromisingly unites all requirements: a carbon frame whose development sets new benchmarks, an integration of components that allows for an optimum of aerodynamics coupled with the possibility of perfect individual adaptation.
The Raelert-Brother´s primary aim is like in previous years the victory at the Ironman World Championship Hawaii in October. The first race with CUBE will be the Thomas Cook Ironman 70.3 Mallorca on May 10. Andreas Raelert will start his triathlon season 2014 there while Michael will start his first race at the Olsztyn-Triathlon in Poland on May 18´with CUBE.
“CUBE emerging from a family company to one of the biggest bicycle companies has an impressive track record. It really is motivating for us that CUBE enters into a long-term cooperative relationship with us as a small family company The Raelert-Brothers”, comment the two brothers. Andreas and Michael both come from Rostock and are among the world´s best triathletes. Andreas holds the world record on the Ironman distance, at Challenge Roth 2011 he achieved the world best time of 7:41:33 hours. His major successes include two second places at the Ironman World Championship Hawaii, three Ironman victories, his victory in Roth in record time, two times participation in Olympic Games and nine times good achievements at Ironman 70.3 distances. Michael Raelert holds the world record time on the Ironman 70.3 distance, became two times Ironman 70.3 World Champion and 12 times won a race in the Ironman 70.3 Series. Not only due to their success but also due to their personality the Raelert-Brothers are unique in the professional triathlon sports.
The Raelert-Brothers in brief - The fastest brothers in the world of endurance Triathlon
Andreas Raelert is the world's fastest athlete on the Ironman distance. He holds the world record since July 10th 2011 - when Andreas won the Challenge Roth in 7:41:33 hours. He moved over to the Ironman distance in 2008 after a successful career in Olympic distance races. Andreas is a two-time Olympian: He reached 6th place at the Olympics in Athens 2004 and 12th place at the Olympics in Sydney 2000. Andreas won his debut over the Ironman distance at the Ironman Arizona in 2008. In 2009 he gave his debut at the legendary Hawaii Ironman and finished third. In 2010 he won the Ironman European Championship in Frankfurt and finished second at the Ironman World Championship in Hawaii. 2011 he won the Challenge Roth in world best time on the bike (4:11:43 hours) - and was again third in Hawaii. In 2012 he won the ETU-European Championships on the middle distance at Challenge Kraichgau and finished second at the Ironman Hawaii. In 2013 Andreas Raelert celebrated victories at the Ironman Austria and at the Ironman 70.3 New Orleans. Andreas Raelert was born on August 11th 1976 in Rostock.
Michael Raelert is the world's fastest athlete on the Ironman 70.3 distance. Since November 14th 2009 he holds the world record - when Michael won the Ironman 70.3 World Championship in Clearwater in 3:34:04 hours. The two-time German champion over the Olympic Distance (2005/2008) joined the Ironman 70.3 distance for the first time in 2009 and remained undefeated over this distance for more than a year. In 2010 Michael celebrated the double: winning the European and World Championship in Ironman 70.3. In 2012 he had a successful Ironman debut - being runner-up at Ironman Regensburg. He won the Ironman 70.3 European Championships 2012 in Wiesbaden. In 2013 he won Ironman 70.3 Berlin. Michael Raelert was born on August 29th 1980 in Rostock.
The Raelert-Brothers support the project Mike Möwenherz in their hometown Rostock. Mike Möwenherz takes care of seriously ill children and helps them to live with their families. In 2012 Michael Raelert has dedicated his Ironman debut in Regensburg to this project.
About CUBE Bikes
CUBE was founded in 1993 in Waldershof, Bavaria, by Marcus Puerner. Over the years the company has become market leader in several European countries in the middle and premium mountain bike and road bike segment. The brand is available through specialist retailers in 60 countries worldwide. The current product portfolio consists of more than 180 different mountain-, road- , cross-, triathlon-, e- and trekking bikes. Ergonomically optimized bikes for women and kids as well as a clothing and accessories line complement the product range.
CUBE is driven by the aspiration to get out the maximum of every bike. Our brand epitomizes own ideas and developments. At the headquarters in Waldershof, Bavaria, our team of engineers continuously seeks to improve materials, constructions and processes. In our in-house test laboratory every model is put to comprehensive tests whose requirements are well above the European CE standards. Additionally, our bikes get tested by our engineers and professional bikers to avoid any mistakes and weaknesses. The result is an uncompromising combination of functionality, weight, stiffness and safety.
